Commitment to Diversity, Equity, and Inclusion

Greenprint recognizes the role that access to capital plays in entrepreneurship and the barriers encountered by many founders from backgrounds that are traditionally underrepresented in tech. Our goal is to guide founders through this challenging process. 


Greenprint is committed to championing founders from diverse backgrounds and creating an inclusive environment. We’re working towards an industry that celebrates diversity and differences, and serves communities that are often overlooked. With our access to both the founder and investor sides of the process, we strive to affect change with the following initiatives:


Venture Capital needs to diversify. Funding overwhelmingly goes to companies led by white, male founders.

  • Women-led startups received just 2.3% of VC funding in 2020 [1]

  • A 2019 study found that amongst 10,000 venture-backed founders, 77.1% were White and 17.7% were Asian or Asian-American; Black and LatinX founders made up 1% and 1.8%, respectively [2]


Most investors want to add more underrepresented founders to their portfolio, but lack quality deal flow to make it happen.


We play the following roles in diversifying venture capital:

  • Increasing communication between underrepresented founders and venture capital investors via our Green Light Program;

  • Supporting partner organizations that are working toward gender, racial, and social equity in entrepreneurship.

The Green Light Program

Greenprint’s Green Light Program aims to bridge the communication gap between venture capital investors and seed-stage, live-product companies founded by people from backgrounds that are traditionally underrepresented in VC funding.

Founders receive a services package valued over $2,000, which includes consulting; placement on Greenprint’s blog, newsletter, and social media channels; and the freedom to use the digital assets created in their future promotions, so long as Greenprint is cited. 

Investors gain deal flow that brings them a step closer to their vision of a more diverse VC portfolio.  Email communications include one-click access to  startups that meet our criteria listed below.


We encourage all seed-stage, live-product startups with at least one founder from an underrepresented background to apply. 


Program Criteria:

1. At least one founder is a member of a group that is traditionally underrepresented in venture-backed startups, including but not limited to:

  • Women and Non-Binary persons;

  • BIPOC (Black, Indigenous, People of Color);

  •  LGBTQA+ persons. 


2. Your product is technology or technology-enabled, and has been live for at least 3 months.


3. You’re targeting venture-backed growth in industries like e-commerce, horizontal & enterprise SaaS, consumer software and digital products,  financial services, legal cannabis, and others.


4. You’re currently raising or planning to raise a seed round ($500K - $2M).


1. Submit the form above;

2. If your company is a match for the program, we’ll reach out to schedule an initial interview;

4. To be featured, you’ll need to submit additional materials, including your pitch deck and a financial summary.


1. Free consulting focused on your pitch materials, marketing your capital raise, and building your data room;

2. A spotlight on our website;

3. Features in our newsletter and social media channels;

4. Use of digital assets created for your feature.

Organizations We Support

Others that share our mission of equity in technology, venture capital, and entrepreneurship. 


City College of San Francisco's Center for Entrepreneurship and Innovation provides access to critical resources and the entrepreneurial community network in San Francisco and the Bay Area for CCSF students and staff. The incubator offers an experience-based education and practical set of tools to hone innovation and entrepreneurial skills, designed for a 21st century global and digital business environment.